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		<title>GRENADIER: A RESPOSTA REBELDE À SOFISTICAÇÃO LUXUOSA DO NOVO DEFENDER</title>
		<link>https://autoentusiastas.com.br/2025/04/ineos-grenadier-campanha-contra-land-rover/</link>
					<comments>https://autoentusiastas.com.br/2025/04/ineos-grenadier-campanha-contra-land-rover/#respond</comments>
		
		<dc:creator><![CDATA[Paulo Manzano]]></dc:creator>
		<pubDate>Sun, 13 Apr 2025 14:47:10 +0000</pubDate>
				<category><![CDATA[Fora de Estrada]]></category>
		<category><![CDATA[PM]]></category>
		<category><![CDATA[Substance]]></category>
		<category><![CDATA[Defender]]></category>
		<category><![CDATA[grendier]]></category>
		<category><![CDATA[Ineo]]></category>
		<category><![CDATA[ineos grenadier]]></category>
		<category><![CDATA[Land Rover]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[marketing de guerrilha]]></category>
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					<description><![CDATA[Nesses dias eu fui surpreendido com uma campanha bem interessante da Ineos Automotive sobre o seu modelo Grenadier (Granadeiro). Trata-se de uma campanha publicitária ousada, com um tom provocativo e até debochado, apontando diretamente para o Land Rover Defender na sua terra natal, a Inglaterra. Com o tema “nós contra eles”, a ideia é clara: [&#8230;]]]></description>
		
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